We researched Health and Wellness in Philadelphia, looking at the country as a whole and then seeing how Philadelphia compares to other cities around the country. Within Philadelphia we then looked at two sites, Graduate Hospital and Point Breeze, and looked at how health and wellness is being achieved in these two sites within the city.
With the findings of Health and Wellness within the city of Philadelphia, a campaign ad was then put together to promote BE SELFISH. BE SELFISH promotes people to take care of themselves first in order for them to take care of others.
Campaign Posters promoteing BE SELFISH