Character cards and their plastic holders were designed for character to chess piece association.
Part of the chess set packaging is an organizational drawer, which doubles as a puppet theatre. This enhances the child's experience and imagination; bringing the characters and the world of chess to life. Double-sided charcter/scene cards can be placed in the puppet theatre.
When the book jacket is slipped off, it expands to reveal a map of the Isle of Chesstonia to further enhance the submersive environment into the world of chess.
Chess at Three is a company that specializes in teaching children as young as three years old to play chess. Their unique, story based curriculum helps children learn chess piece movement and game strategy. The company needed help bringing a visual voice to their stories and first product—a custom system of characters and game components.
The process began with an initial research and problem-framing meeting with the client. Subsequent client interactions and presentations, both digital and in-person, required quickly adaptive designs in response to extensive client feedback. The project moved in surprising directions, resulting in collaboration with industrial design and the incorporation of textiles.
The Chess at Three curriculum inspired a collection of products focused on bringing it to life throughout the characters, storybook and game components. The game package contains instructional cards, chess piece structures to hold the character cards, and a two sided board, all to aid in the learning process. Additional elements such as a map of The Isle of Chesstonia, the bag design, and badges add to the fun learning experience that Chess at Three strives to offer.